Floyd Honda is one of Hawaii’s best known portrait and on-location photographers. The multi-award winning photographer began his career in 1975, and has taken thousands of photos of people, places, and events. “I started out taking pictures at weddings. Now I’m taking pictures of those people’s grand kid’s weddings,” he laughs.
Honda’s work has earned hundreds of national, international, and local awards. Most notable, the Professional Photographers of America honored Honda with a Lifetime Achievement Award. He’s also won Kodak Gallery awards, the Fujifilm Distinction award, and accolades from the Professional Photographers of Hawaii.
Long time Oahu residents may remember Honda from Liberty House. He owned the Portrait Gallery in the now-defunct Ala Moana store. “When I closed, I had 22 pallets of portraits,” he recalls.
His work has also appeared in trade publications for the music industry, and local newspapers and magazines like Honolulu Magazine, the Honolulu Star Bulletin, and Hawaii Weddings.
Beauty industry giants Estee Lauder, Mac, Bobbi Brown, Christian Dior, Clinique, Origins, and Aveda have all hired Honda to shoot stock photography of their stores. He was a pioneer of 360 degree panoramic photography, and could also print on location.
Never did he think he’d make a living as a professional photographer. “When I was young, my father had all these expensive cameras that we kids weren’t allowed to touch,” Honda recalls. But it’s come full circle.
After spending the first 15 years of his professional life as a trombonist in the Honolulu Symphony, Honda developed an interest in photography and pursued it as his new passion. What does he love about it? Honda answers, “There’s a mystery to every photo session. You can come in expecting one thing to happen at a shoot, but something else often happens that we never predicted. It’s always fun. It keeps it lively.”